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Sugar Willow Events was founded with the belief that weddings can be both elevated and deeply personal — refined without feeling rigid, luxurious without excess.

Based in Colorado and serving the Rocky Mountain region and destinations worldwide, we specialize in thoughtfully curated celebrations hosted on private estates, ranches, and refined resorts. Our work is rooted in intention, guided by design, and shaped around the experience you want to create for yourselves and your guests.

We approach wedding planning as both an art and a discipline. Every detail matters — not for the sake of perfection, but to create an atmosphere that feels natural, meaningful, and effortless from beginning to end.

Our Story

Seamless Experiences and Celebrations That Reflect Your Unique Story.

We Believe in Thoughtful Luxury

Our story

We believe true luxury is found in care, clarity, and presence.

Our role is to remove complexity so you can be fully immersed in your celebration. We guide the process with calm confidence, offering structure, creative direction, and thoughtful decision-making at every stage. The result is a planning experience that feels organized and supportive, and a wedding day that unfolds with ease.

We value kindness, honesty, and collaboration. We believe the most beautiful celebrations are those that reflect real relationships, lived-in joy, and a strong sense of place.

Our Philosophy

Our aesthetic is contemporary and art-forward, balanced with timeless restraint. We are drawn to designs that are bold and unexpected, yet grounded — lush textures, intentional color stories, layered lighting, and personal details that feel authentic rather than performative.

Design is never separate from experience. We consider how spaces flow, how guests move and connect, and how each moment feels as it unfolds. Every celebration is approached as a complete story, thoughtfully composed from first arrival to final farewell.

Design with Intention

Meet Your Dream Team

Sugar Willow Events is led by founder and creative director Natasha Tuccitto, whose background in art history informs her refined, editorial approach to wedding design and planning.

With over a decade of experience producing luxury weddings and destination celebrations, Natasha is known for her calm presence, meticulous organization, and intuitive understanding of how to bring complex events together seamlessly. She balances creative vision with logistical expertise, ensuring that every celebration feels both beautiful and effortless.

Natasha works closely with each couple, guiding the process with clarity and intention while leaving space for personal expression. Her role is equal parts creative director, strategic planner, and trusted partner — allowing couples to feel confident, supported, and fully present throughout the journey.

Meet Natasha

Owner & Creative Director

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Production Lead

Jennifer Rector

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Production AssistAnt & content Creator

Cassi Hoven

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Lead Planner &
Executive Assistant

Baylee Brown 

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Production Lead

Alice Radu

We take on a limited number of weddings each year to ensure every couple receives our full attention and care. Whether designing a multi-day destination celebration or an intimate micro wedding, our commitment remains the same: to create an experience that feels intentional, elevated, and unmistakably yours.

Our Commitment

Client Reflections

"Natasha is literally my hero. Lemme tell ya why: my, at the time, fiancée and I had originally gone with a different planner for our small wedding. However, after months of unresponsiveness, lack of progress, and just downright unforgivable business practices, I had finally had enough and fired them. Enter Natasha. With only a few months left until the planned date, Natasha came in like an absolute boss and had us not only back on track but even ahead of the game in like 2 weeks. It was genuinely astounding after having so many headaches from our previous planner. When I tell you that our wedding was a 12 out of 10, I mean that shit. Natasha handles everything you can possibly need with speed, enthusiasm, dedication, and an absolutely glowing personality. She is a part of my family now, and I would say not choosing this company to work for your special day would be the worst mistake of your party. So much love for this company!!!!" Cody - Groom

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inspired her to bring the same sense of calm, care, and organization to others. Since 2020, she has been an integral part of our planning and production process.

With a thoughtful understanding of both the client experience and event execution, Baylee brings warmth, intuition, and steady leadership to every celebration. She has a natural ability to anticipate needs, ease overwhelm, and help couples feel confident and present throughout the planning journey.

Her background in sports and exercise science and business administration supports the logistical demands of wedding planning, while her approach — grounded, attentive, and kind — ensures each couple feels genuinely supported from start to finish.

Baylee Brown 

Lead Planner & Executive Assistant

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Jennifer attended several Sugar Willow Events weddings before joining the team and is now in her third season with us. Her passion for event planning started with her sister’s wedding in 2017 and today she finds just as much joy assisting with events as she does as a guest. She especially loves adding many of the finishing touches that bring celebrations to life. Jennifer holds a Bachelor of Science in Marketing, with a focus on Public and Non-Profit Management, making her a natural at spreadsheets and color-coding, two helpful skills when planning any celebration. She’s an avid traveler, happiest when breathing in the salty sea air, and has been to 15 countries in the Caribbean and Central America, drawing inspiration from their colors, sights and sounds.

Jennifer Rector

Assistant Coordinator

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Cassi’s love of wedding planning was sparked as an intern at Disney World, where she gained an understanding of the needs and wishes of couples getting married or on their honeymoon. Returning home to Denver, she realized she’d found her calling, started as a stylist in a bridal boutique and has never looked back! With a Bachelor’s in Communication Studies and four years of experience in the wedding industry, she always brings a little magic and a refined eye for design to every event.

Cassi Hoven

Lead Coordinator